Efficient IT Solutions for Business Automation Systems

A consultant bot - helps you choose, not just says "yes, in stock"

We look at a scenario where a business consultant bot on a website asks clarifying questions about a visitor’s need and picks out a suitable option from the range, instead of just listing the whole catalog.

Industry Online stores and websites with a wide range of products or services
Task Help visitors navigate the range and pick a suitable option
Channels Website
Setup time 7-10 business days

What this request usually looks like

Online stores or websites with a wide range often run into the same problem: a visitor arrives with a general request like “I need a laptop for studying” or “recommend a cream for dry skin”, but the catalog shows dozens of items, and it’s hard to figure out which one fits without help. Some visitors just leave without deciding, while others write to support with what’s really a request for advice, not a complaint or a problem.

The goal in this scenario is for a consultant bot on the website to close exactly that gap: helping narrow the choice down to a few suitable options through a handful of clarifying questions.

What the solution looks like in this scenario

A consultant bot is built into a widget on the website and kicks in when a visitor is browsing the catalog or writes a general question like “what would you recommend”. Instead of immediately dumping a list of products, the bot clarifies a few parameters – budget, intended use, features that matter to the customer – and then suggests 2-3 specific options with a short explanation of why they fit the request.

If a visitor already knows what they want and is just looking for a specific item, the bot skips the extra questions and helps them find it in the catalog right away.

What this looks like in a conversation

Visitor Hi, I need a laptop but I’m not sure which one to pick
Bot Could you tell me what you’ll mainly use the laptop for – studying, document work, or something more demanding like video editing?
Visitor Mostly studying and watching videos
Bot Got it, and roughly what budget are you considering?
Visitor Up to 20,000 hryvnias
Bot Within that budget, two models from the catalog fit your needs well – here they are with a quick comparison of which holds a charge longer and which has a brighter screen.

What this scenario delivers

Visitors find a suitable option faster instead of scrolling through the whole catalog by hand

Fewer people leave the site because they couldn't figure out the range on their own

Questions like "what would you recommend" stop landing in the support queue as non-standard inquiries

The bot works around the clock, so advice is available even when no live consultant is on hand

If you need a broader scenario

AI reception is often launched together with these scenarios – take a look, a combination might suit you better.

AI reception

If, beyond advice, you also need to take in requests from the website into messengers.

AI support with a knowledge base

A similar answering logic, but focused on solving problems and documentation questions rather than picking a product.

Why we build this scenario this particular way

IntegraBAS Solution has been on the market since early 2025. The difference between a consultant bot and a regular catalog search comes down to which questions it asks and in what order – that gets built together with the client based on how their customers actually choose a product, not a generic “filter by price and category” logic.

A consultant bot for a website works well when its questions match what actually matters to your specific buyers.

Questions about this scenario

A filter requires the buyer to already know which parameters to search by. A consultant bot asks clarifying questions in plain language and matches the answers to suitable products itself.

Yes, the logic is the same: the bot clarifies the need and picks a suitable service or plan from the ones the company offers.

Yes, the size of the catalog isn't critical, what matters is that products are structured by the characteristics the bot uses to make its picks.

In that case the bot skips the extra questions and helps find the specific item right away.

Usually 7 to 10 business days, depending on the size of the range and how well it's already structured.
Want a similar scenario for your business?

Tell us about your product range and which questions most often make website visitors give up – we’ll work out what fits your case.




    AI consultant: breaking down a typical scenario for a website or store

    This case covers a situation common on websites with a wide range: a visitor arrives with a general request, and the catalog shows dozens of similar items with no help figuring out which one actually fits them. In this scenario, a consultant bot closes exactly that gap – between a general request and a specific product.

    A consultant bot for a website instead of a plain filter

    Unlike a parameter filter, which requires the buyer to already know what to search for, a consultant bot for a website asks clarifying questions in plain language – about budget, intended use, important features – and based on the answers suggests a few specific options with an explanation of the choice.

    A business consultant bot as a stand-in for a live sales consultant

    The logic of a bot like this mirrors what a good salesperson does in a physical store: rather than showing every item right away, it first clarifies what the customer actually needs. The difference is that a business consultant bot is available around the clock and can work with several website visitors at once.

    If you have a similar situation with a wide range and visitors who get lost while choosing, describe it in the form on this page – we’ll work out which questions are worth building into a selection scenario for your catalog.