Integration of 1C / BAS with the Facebook Ads Manager
Professional setup of data exchange between your accounting system and Facebook Ads Manager. Automate the collection of marketing statistics and say goodbye to manually filling out reports.
Estimated cost: 14 000 ₴
The listed price includes basic API connection setup, configuration of a scheduled task for background data retrieval, and creation of an interface for viewing key metrics. You receive a fully operational tool with no hidden fees or monthly subscriptions. The final price may vary depending on the complexity of your internal reports and the need for extensive customization to meet specific business requirements.
Forget about manually reconciling spreadsheets. The system automatically matches advertising costs with actual sales from your database.
Automated data exchange between 1C and Facebook eliminates human error—you get a clear picture of the return on investment for every click.
Your employees spend their time on strategy and scaling campaigns, rather than on the technical drudgery of exporting statistics.
Managers can view current expenses and balances in advertising accounts directly within the system interface, without having to log in to the advertising dashboard.
What exactly are we automating?
Export data on clicks, impressions, and costs broken down by campaign and ad.
Linking Facebook leads to customer orders in your database.
Real-time tracking of balances in advertising accounts.
Custom dashboard development tailored to your needs.
The perfect solution for those who value precision
Who will benefit most from the integration?
To know exactly how much profit each hryvnia invested in the target generates.
To free yourself from routine reporting and spend your time optimizing campaigns rather than poring over numbers.
To obtain accurate data on the company's customer acquisition costs without distortion.
To view the “Lead - Order - Payment” workflow in a single 1C interface.
Frequently Asked Questions About Integration
Let’s take a closer look at the technical aspects and specifics of the integration.
Aligning Marketing and Accounting: Why Is Automated Data Exchange Important?
In the highly competitive world of e-commerce, effective advertising budget management has become a critical factor for growth. However, many business owners still face the problem of “blind” marketing, where spending on targeted ads is disconnected from data on actual shipments and payments. Our solution for integrating 1C and BAS with the Facebook Ads Manager is designed to close this gap once and for all. We set up a reliable bridge through which data from Facebook Ads Manager flows directly into your accounting system.
How the exchange between 1C and Facebook works in practice
The main technical challenge is to ensure stable interaction via the API. After implementing our subsystem, the program begins to function as an analytics hub. A scheduled background task polls advertising accounts, retrieves statistics on spending, impressions, and clicks, and then allocates them to the corresponding cost categories. This allows you to see not just an abstract lead cost, but a comprehensive ROAS (return on ad spend) metric based on closed deals.
In-depth analytics and reporting for decision-making
The main result of our work is a high-quality, informative Facebook report in 1C. Managers can analyze marketing effectiveness within a familiar interface using powerful data visualization tools. You’ll be able to group costs by brand, product category, or specific managers handling leads. This approach allows you to quickly disable ineffective campaigns and reallocate the budget toward campaigns that generate the highest return.
Why choose professional integration?
Attempting to consolidate data on your own often leads to confusion due to currency differences, time zones, or errors in API requests. We handle all the technical aspects-from obtaining access tokens to configuring user permissions within the system. By implementing automation today, you gain a tool that will grow alongside your business, ensuring transparency in advertising investments and helping you scale sales based on hard data, not intuition.
